Online Mattress vs. Mattress Stores: Who Wins?
When it comes to buying mattresses, some customers still tend to trust mattress stores compared to online retailers. But according to online surveys, people who buy online are likely to be more satisfied with the purchase of their products and also rate them higher.
So, which one is better, online mattress retailer or mattress store? Let’s find out:
Best Mattress Selection
The major psychological difference in purchasing online mattress versus mattress stores is that the product remains physically laying in front of you. It may seem that it’s better to buy products that you can touch and feel in a store.
But as per Springwel Delhi reviews and scientific studies, participants who buy mattresses in stores are only 37%. The best thing about online mattress purchase is that you get to see many options in one place. You can even compare the pricing and brands for the product quality and services before making the decision.
Price and Savings
To run a brick-and-mortar store, the shop owner includes many additional costs to products when compared to online mattress sellers. Some of these additional costs include overhead costs like commercial rents, utilities, high-cost ads, employee salaries, etc.
But when we come to the online mattress brands, all these additional costs are cut down. Even returns are easy with online shopping, whereas stores may charge some extra cost for returns as well. So, you end up saving money.
Value and Quality
When shopping for a mattress, the value of the products seems to be one of the most valid points. In many cases, mattresses sold online come with better materials and specifications, offering a more durable, reliable and long-lasting product option for buyers.
But sometimes the products are not as it seems on a website image. That’s the reason why many people trust retail stores for shopping mattresses. However, the best thing about online shopping is its easy return policy. If you don’t like a product, you can easily return it to the brand. On the other hand, certain brick-and-mortar stores don’t have a return policy. This means if you’re not happy with the product later, you’re stuck with it.
Flexibility and Convenience
According to experts, you must try lying on 20 minutes on a model mattress in a showroom to observe its comfort level and your sleep preferences. But it seems awkward to relax on a mattress while salespeople and other customers are hovering around you.
Retail shopping also seems to be rushed with sales pressure and provides you with less information about the product. This only leads to the buyer’s regret.
On the other hand, online shopping offers you more flexibility and convenience. You can compare different products and brands and gather as much information as you want before making a purchase.
While both retail stores and online stores have their pros and cons, online shopping seems to be a better option due to many benefits like price saving, flexibility, convenience and more.
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